Local Rankings | Improve Sales | Sarasota
If your business has a physical location, you still need to be found in local search results to attract customers. With 140 billion local searches conducted on desktops and mobile devices in 2016 and 91 percent of customers searching the internet to find a local business, a local strategy with unique and specific elements will impact your local ranking to improve sales.
Now that phone books are becoming obsolete, Google is the number one place that 4 out of 5 people use too conduct local searches. So, whether you’re a retail store, restaurant, or a dentist, local SEO will drive customers through your door to produce higher sales.
Google will move your site higher in the rankings based on keywords that are relevant to your business. Location-based keywords, promote Google’s ability to index your site locally. Businesses need to focus on keywords and variations that are relevant to your business and will drive conversions and promote your local ranking.
Location-based keywords within your content, title tags, meta descriptions, Google My Business Page, images, header and social media profiles, need to be used to generate higher visibility.
Becoming an SEO Expert
Your website needs to have unique location factors to drive search engines and website visitors to your physical business location. Optimize your site just as you would for your national SEO strategy, but place a stronger emphasis on your business’s contact information, business hours, city and state.
If you have more than one location, separate landing pages are needed for each location. You also need to make sure you have a mobile-friendly website to optimize and promote local searches. This includes featuring your city and state in the title tag, H1 heading, URL (if possible), content, alt tags, meta description and an embedded Google map.
So ask yourself, do you have time to become an SEO Expert in addition to running your business? This is why many business owners in the Sarasota area contact Gonnello SEO.
Gonnello SEO | Local Rankings | Improve Sales | Sarasota
When looking for the best SEO companies in the Sarasota area look to Gonnello SEO. Scott Gonnello is the Author of Common SEO Mistakes, an international speaker on SEO and a well know SEO expert throughout the country. Gonnello SEO works with large global companies like Victorinox Swiss Army, as well as small businesses both locally and nationally. For local business in the Sarasota area Scott and his team will focus on:
- Promoting Local SEO Content to attract customers
- Help your business with location-based ads
- Build Citations
- Increase visibility on Google listings
- Help you engage on social media
Our strategies get customers to walk through your door and increase calls. Our clients in Sarasota count on our SEO Company to serve all their online marketing needs. Competition has grown fiercer, making it harder to appear at the top of the page rankings on search engines like Google, Yahoo and Bing. Gonnello SEO Company services make your website stand out and be noticed. Sarasota’s best choice for an SEO company is Gonnello SEO.
We serve all of Sarasota and Manatee Counties including Sarasota, Anna Maria, Longboat Key, Bradenton, Bradenton Beach, Holmes Beach, Lakewood Ranch, Palmetto, Siesta Key, Venice, North Port, Osprey, Nokomis, Englewood and surrounding towns.